Privacy

An email address and almost nothing else.

Everything that gets stored

WhatWhyWhere it goes
Your email addressTo unlock the guides, send the newsletter, and reply if you asked about videoNeon, and Resend when a reply is sent
Which page you gave it onTo know which guide or offer actually worksNeon
Your browser's user agentSpotting bot signups. Nothing else uses itNeon
That you unsubscribed, and which emails you were sentSo nobody gets the same email twice, and nobody who said stop gets anotherNeon, and Resend when an email is sent
Footage and files you sendOnly if you are a retainer client. It is the workA shared folder we set up with you

There is no account and no password. Nothing above is bought from anybody, and nothing is combined with data from another source.

Cookies

  • The unlock cookie. When you hand over an email, a cookie remembers that the guides are unlocked so you are not asked again. It holds no personal data, just a flag.
  • Which video sent you. A link from one of our Instagram videos carries that video's keyword. A cookie keeps the keyword for 30 days so we can count which videos people find useful. Everyone from that video gets the same keyword: it is not tied to you.
  • No advertising cookies and no third-party pixels, which is why there is no consent banner to click.
  • Page analytics are cookieless. Visit counts and which pages were viewed are recorded without storing anything on your device and without anything that identifies you.

What we do not do

  • We do not sell your data. Not to anyone, for anything.
  • We do not share your email with other companies to market to you.
  • We do not track you across other websites.

Who else touches it

Neon stores the list. Vercel hosts the site and counts page views. Resend sends email. Each gets only what it needs, and none of them are allowed to use it for their own purposes.

YouTube

We publish our own videos to our own YouTube channel, and read that channel's analytics, using YouTube API Services, through a private tool that only we use. It never signs anyone else in, never touches anyone else's channel, and stores nothing about you.

  • YouTube content is covered by the YouTube Terms of Service, and Google's handling of data by the Google Privacy Policy.
  • What the tool keeps: the views and watch-time figures YouTube reports for our own videos, on our own computer. Nothing about individual viewers.
  • Removing it: the tool's access to our channel can be revoked at any time on Google's security settings page, and the stored figures are deleted within 30 days of revoking it, or sooner on request.

How long it is kept

Your email stays until you ask for it to go, or until the list is retired. If you are a retainer client, your footage and finished videos are kept for twelve months after the last month you paid for, so you can come back for a file, and deleted after that unless you ask us to keep them.

Your rights over it

Ask, and within 30 days you can have a copy of everything held about you, have it corrected, or have it deleted. Deleting is genuinely deleting, not deactivating. If you are in the UK or the EU these are rights you have under the GDPR, and asking costs nothing.

The fastest route for the newsletter is to reply “unsubscribe” to any email, or use the unsubscribe button your mail app shows, and you are taken off.

Where it lives

On servers in the United States. If you are in the UK or the EU, that is a transfer outside your region, made under the standard contractual clauses our processors operate.

Children

This site is not aimed at under-16s and we do not knowingly collect their data.

How to reach us

Write to alex@chen.media for a copy of your data, a correction, a deletion, or any other privacy question. You will hear back within 30 days, usually much sooner.